Businesses that differentiate on the experience enjoy the highest recorded increases in consumer value and sales revenues.
Authentic by Default
Experience-centric companies are profoundly authentic—from their marketing, to their products, to product support. They provide a positive, consistent experience across every touchpoint.
An Unforgettable Brand
Marketers talk about the importance of brand, and user experience plays a large part in determining whether a brand captivates the intended audience.